LOGO DESIGN AND CORPORATE IDENTITY SERVICES
BLÜ PÜRL TECHNOLOGIES
WHAT WE DID
Project: Logo and Company Identity Design
Launched in 2012, Blü Pürl Technologies is an innovative group of experienced investors bound together by a passion for the limitless potential of aragonite and bringing this revolutionary, industry-changing, polymer technology to market. Graphic Works helped set their plan in motion.
The logo mark for Blü Pürl Technologies is a combination of illustration and typographic design that reveals more the longer you look at it. The central symbol beneath the striking wave graphic is simultaneously a “B” and a “P,” while the company name is a unique phonetic spelling of Blue Pearl.