ZELMO’S COFFEE SHOP

Zelmo’s Coffee is a quirky independent coffee shop that needed a shot of graphic design mixed with smooth marketing. They were looking for an unique, upbeat branding style to appeal to a wide age group that might visit for a cup of caffiene.

Graphic Works created a logo mark that reflected this store’s personality, including a whimsically designed coffee cup above the “M”. The graphics were unashamedly fun and colorful. The logo was successfully used on signage, posters, merchandise and advertisements.