HALPERN INTERNATIONAL

The Deadliest Catch is a wildly popular cable television show chronicling the dangerous struggles of arctic crab fishermen. The challenge to Graphic Works? Design a set of promotional lighters for the popular History Channel series, “Deadliest Catch” and make them stand out, even at such a small scale.

Graphic Works designed a series of promotional lighters and a countertop display case, featuring the show’s unlikely heroes. Graphic Works used client images and combined them with custom graphics to create a cohesive series of collectible and handy fire starters. The display case made an excellent point of purchase selling tool.